Frankie Jean Group architects marketing solutions for the modern age.
Senior counsel and a curated collective of world class experts — transforming how organizations think, operate, and go to market in an AI accelerated world.
More than an advisor.
Better than an agency.
Exactly what you need.
We work with executive leaders under pressure to deliver immediate results and sustained growth. In a rapidly changing, AI accelerated market, the old playbooks don't work - we write and build the new ones.
No layers. No legacy drag. No outdated models. No full time overhead.
Just the right people solving the right problems, the right way.
What We Do
Executive Success Architecture
High trust counsel and embedded strategic partnership for executives navigating transformation. We set leaders up to win — in the role, in the boardroom, and in the market.
Capabilities:
• Senior executive advisory & ongoing strategic partnership
• Boardroom & stakeholder narrative development
• Transformation leadership support
• Marketing & communications strategy
• Growth strategy design & pressure testing
Advisory
Modern Operating & Partnership Model
AI-enabled organizational design, transformation architecture, and operating system redesign — built to perform in the modern marketing landscape.
• AI-enabled org design & transformation architecture
• Marketing technology audit & stack optimization
• Partner ecosystem audit, selection & architecture
• Workflow and ways of working redesign
• In-house creative capability assessment & optimization
• Sponsorship assessment & activation strategy
Transformation
Fractional Marketing Leadership
Senior experts embedded inside your organization to lead transformation and accelerate growth — building the systems, teams, and culture that power modern marketing. The impact of executive leadership without the full time overhead.
• Fractional senior marketing leadership
• Marketing team structure & hiring strategy
• Internal marketing culture development
• Campaign oversight & cross-functional marketing leadership
• Go-to-market strategy & launch leadership
• Budget management & investment optimization
• AI-enabled org design & transformation architecture
Operator
Modern Agency Model
A global and curated collective of only the best-in-class specialists, assembled for your brief. We lead the team, own the output, and deliver — without the overhead of a traditional agency.
• Brand strategy, positioning & creative platform
• Brand design, logo and identity
• Integrated campaigns — concept to production
• Social, digital & content strategy
• PR, earned media & communications
• Influencer & creator strategy
• Partnership & sponsorship activation
• Media strategy & investment planning
Builder
Capability Building & Inspiration
We bring the outside in — equipping marketing teams and leadership with the thinking, tools, and inspiration to operate at their best.
• Trend immersions & future of marketing sessions
• Creative inspiration & ideation workshops
• Team capability building programs
• AI & emerging technology literacy sessions
• Strategic planning & executive facilitation
• Ways of working & culture workshops
Informant
AI-Powered Marketing Solutions
We find the gap. We build the fix. Custom AI, designed for marketing and built to scale — from a single agent to systems that change how your organization operates.
Engineer
Who We Are
Built different, by design.
Frankie Jean Group was founded by Tor Edwards, a marketing executive and strategic advisor who has spent nearly two decades helping companies grow, evolve and modernize how marketing works.
Her career spans Fortune 100 leadership roles, global agency networks, challenger brands & emerging AI start ups. As Global Chief Creative Services Officer at HP, she helped transform a fragmented global marketing organization into a unified, modern engine.
